NO ONE HAS IT HARDER THAN THEIR FATHER DID:
Capitalism Gets a Bum Rap (Emma Camp, July 13, 2026, WSJ: Free Expression)
Recently a video went viral showing the inside of a 1958 GE refrigerator. The appliance restorer behind the camera starts the video by declaring that “they don’t build things like they used to.” He then shows off some unusual features, like rotating shelves. Just about all the commenters seemed to think the reason modern refrigerators aren’t as nice as the one in the video is, you guessed it, capitalism.
“They made everything worse while making everything more expensive,” reads one comment with more than 46,000 likes. Another comment with thousands of likes declared that “capitalism is literally built on the premise that things are not reliable.”
This couldn’t be more wrong. This particular fridge was almost certainly far more expensive than a comparable appliance today. While I couldn’t track down the price for that exact model, I did find an ad for a similar-looking refrigerator in a 1958 Sears catalog. That refrigerator is listed at $399.95, around $4,600 today. A quick internet search reveals that most refrigerators today are much less expensive than that. When Wirecutter, a product-review website, made a list of the best refrigerators on the market earlier this year, only one of them came within $1,000 of the 1958 refrigerator’s price tag.
If you’re looking to drop $4,600 on a fridge for some reason, you’ll end up buying a luxury product. A similarly priced smart fridge is nearly 10 cubic feet larger than the 1958 one. It has a built-in ice maker (including a setting for making clear cocktail spheres), a special viewing window and a drawer with a “chilled wine” setting.
If that doesn’t convince you that appliances today are better than their midcentury counterparts, modern refrigerators are also much more energy efficient. And contrary to complaints that modern appliances are built to break, the longevity of our refrigerators has barely budged in 30 years. In 1990, 38.2% of family refrigerators were more than 10 years old. In 2020, it was 35.1%.
