January 25, 2006
NOW THAT'S AMERICAN:
Wonder Bread Will Unveil Whole Wheat Loaf ( J.M. HIRSCH, January 22, 2006, Associated Press)
But will kids still be able to wad it up into sticky, glutinous balls and throw it across the cafeteria? Wonder Bread, that icon of squishy, oh-so-American white bread, turns a nutritional corner Monday with the launch of two whole wheat versions intended to look, taste and feel just like the spongy original. [...]Posted by Orrin Judd at January 25, 2006 12:47 PMThe change is made possible with white whole wheat flour, which has a milder taste, texture and color than traditional wheat, but a similar nutritional profile. The new breads contain 2 grams of fiber per slice; the original Wonder Bread has none.
Wonder Bread that's good for you?
It's... it's diabolical, I say!
Posted by: BrianOfAtlanta at January 25, 2006 12:58 PMMy kid loves the Texas toast in the morning.
Good for froggie toast, too!
Don't forget to add a splash of vanilla to the mix.
Posted by: Sandy P at January 25, 2006 1:21 PMBrown Wonder Bread? Tom Tancredo is going to have a fit over this one.
Posted by: John at January 25, 2006 1:33 PMWow! Wonder how many more ways than 12 a wheat version will help build strong bodies. Greatest thing since sliced bread!
Posted by: Rick T. at January 25, 2006 1:43 PMAh memories of wonderbread with a load of dry peanut butter globbed on and a cold glass of milk after school. Thanks for the memories.
Posted by: Genecis at January 25, 2006 2:27 PMCan the whole-wheat Twinkie be far behind?
Posted by: joe shropshire at January 25, 2006 2:34 PMIt's not that earth shattering since Wonder already makes a wheat bread.
Posted by: David Hill, The Bronx at January 25, 2006 2:57 PMJoe:
Twinkies, the immortal snack. If it is possible to have negative nutritional value, then they certainly do. Wish I had one now.
Posted by: Rick T. at January 25, 2006 3:00 PMGrowing up I was a Colonial White Bread kid. No other. Mom ate that "Roman Meal" stuff -- gahh!!
Posted by: Twn at January 25, 2006 3:30 PMTwinkies -- I think the salient truth (or myth) about them, when I was a kid, was the neato fact that they weren't actually baked. They were generated through some chemical reaction that didn't involve cooking or heat. Kinda like cold fusion.
Posted by: Twn at January 25, 2006 3:56 PMSupposedly, though this is whole wheat, the color and texture remain true to the Wonder tradition!
Posted by: The Other Brother at January 25, 2006 4:39 PMAny of you guys ever try Yankee Doodles? Twinkies were for wimps and girls.
Posted by: Genecis at January 25, 2006 5:16 PMYankee Doodles yum....
Posted by: erp at January 25, 2006 5:52 PMBologna and yellow mustard on Wonder Bread! Gourmet eating at its best!
Posted by: Dorothy Judd at January 25, 2006 8:19 PMI had a rough childhood. Mom insisted on this drab, dry whole wheat stuff that started to age within hours, while all the cool kids had this wonderful Wonder Bread that I was denied. It took years of therapy in later life to work out the significance---she really didn't love me.
Posted by: Peter B at January 26, 2006 5:39 AMI recall reading that at one time Wonder
was considered quite a progressive food in that
it had vitamins added and had a good shelf life.
Now of course it's look down upon like
mass-produced bar soaps and other
products that helped the working class live
more like the middle class.
Something tells me that kid's in the 20's through
50's ate more oatmeal and such so the whole
no-fiber argument against Wonderbread wasn't
much of an issue.
J.H.- don't forget the Cod Liver oil. We ate so healthy, we needed Wonder Bread to balance us off.
Posted by: erp at January 26, 2006 4:04 PM