September 15, 2004
D.C. DON'T COUNT:
Bush Casts Big Net; Kerry Picks Spots: Democrat's ad spending targets fewer states, possibly signaling a steeper challenge. (Nick Anderson, September 15, 2004, LA Times)
In the first full week after the Republican convention, President Bush blitzed 17 states with television commercials in an effort to capitalize on his momentum in battlegrounds from coast to coast.
At the same time, Sen. John F. Kerry spent his TV dollars in a much narrower pool of eight crucial states. [...]
"Bush is continuing with the national battleground strategy, to extend his convention bounce," said Evan Tracey, chief operating officer of TNSMI/Campaign Media Analysis Group, which tracks ads for The Times. "Kerry is now cherry-picking. He's trying to extend his money and extend his buys. Either he's trying to husband his resources or he's saying the playing field is shrinking."
Another analyst said The Times' data showed the map was tilting toward Bush.
"It's getting close to where [Kerry] has got to get an inside straight," said Kenneth M. Goldstein, director of the University of Wisconsin Advertising Project.
He noted that Kerry and the Democratic Party were no longer advertising in Virginia and Louisiana — states targeted earlier in the year — and were barely on the air in Arkansas and North Carolina.
Bush is not advertising in any of those states, which he carried in 2000. "The fact that Bush is spending zero there tells you all you need to know," Goldstein said.
By mid-October we could see a Kerry campaign that is only on the air in MA, CA, and IL, just trying to win a state.
And he will need to spend money there, Bush Cuts Into Kerry's Lead In New York (NY1, SEPTEMBER 15TH, 2004)
President George Bush is gaining on John Kerry in New York after holding the Republican Convention there.Posted by Orrin Judd at September 15, 2004 2:27 PM
A Quinnipiac University poll released Wednesday shows a post-convention bounce for the president –something Kerry did not achieve.
Kerry leads Bush by just six percentage points in the race for New York’s 31 electoral votes, 47 percent to 41 percent. A month ago, the Democrat led by 18 points.