July 27, 2004

YOU MEAN THEY NEED MORE THAN "NOT BUSH"?:

Voters want more specifics from Kerry: Poll shows Democratic candidate losing ground to Bush (Richard Morin and Claudia Deane, July 27, 2004, Washington Post)

A majority of voters say they know little about John F. Kerry's positions on key issues and want the Democratic presidential candidate to detail specific plans for handling the economy, Iraq and the war on terrorism when he addresses the Democratic National Convention and a nationally televised audience on Thursday, according to a new Washington Post-ABC News poll.

The survey suggests that the stakes for Kerry and the Democrats as they began their convention in Boston could not be higher. In barely a month, Kerry has lost ground to President Bush on every top voting issue in this year's election.

A growing proportion of voters say Bush and not Kerry is the candidate who most closely shares their values, and four in 10 believe the Democrat is "too liberal." Bush has even narrowed the gap on which candidate better understands their problems, an area in which Kerry has led.

The poll suggests that negative ads by the Bush-Cheney campaign that have been airing since early March, as well as attacks by Republican officials, have been increasingly successful in planting the image of Kerry as an unreliable leader who flip-flops on the issues -- perceptions that Democrats will work hard to reverse at their convention.


Boston isn't exactly a specific rich environment this week.

Posted by Orrin Judd at July 27, 2004 6:41 PM
Comments

This must be ropeadope, coming from the WAPO.

Posted by: genecis at July 27, 2004 7:50 PM

I've already seen speculation that the numbers in this poll were skewered downward for Kerry so that post-convention, any bounce would look more impressive. The best way to find out is to go crunch the numbers on any pre-convention and post-convention polls and look at the sample pools, the contact dates, the size of the samples and, of course, the terminology of the questions themselves.

Since no one remembers any polling results except for the ones done right before the election, pollsters are free to tinker within the margins at this time of year whatever way they like, so long as the final results aren't so far out of whack that everyone questions their methodology.

Posted by: John at July 27, 2004 8:49 PM

John:

It was a poll of registered voters, it should skew in his favor. The GOP does better among likely's.

Posted by: oj at July 27, 2004 8:54 PM

John Kerry: To know him, is to loathe him.

Posted by: Robert Schwartz at July 28, 2004 1:07 AM
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