January 24, 2016
HE'S NOT MEANT TO BE TAKEN SERIOUSLY:
An Endeavor to Take Trump Seriously : What happens when a reporter tries to take the GOP's man of the moment seriously? (Andy Kroll, 1/22/16, National Journal)
I told Cohen that I wanted to understand what Trump would set out to accomplish as commander-in-chief and how he'd adjust to the very different life a president leads as compared with, say, a bon vivant business mogul. Cohen began to answer the latter question -- "He's gonna have to downsize and move to the White House" -- then caught himself and insisted that the rest of our conversation stay off the record. But he told me to send him some questions and he would pass them along to Mr. Trump.Spit-balling with my editors, we came up with six seemingly foolproof queries, each simple and easily answerable but designed to elicit something meaningful about Trump's plans and ambitions for the office he seeks. For the record, here's exactly what I asked:"What qualities would you look for in a vice president?""Some people say the current president has not done a good job of outreach to Congress. How would you build relationships with members of Congress on both sides of the aisle?""Aside from immigration, if you were to put your name on one piece of domestic-policy legislation, what would it be?""What would be the challenges of adapting to the presidential lifestyle?""Who would run your business empire while you are in the White House?""Your slogan is 'Make America Great Again!' What era do you think was the greatest in American history?"The day I emailed those questions to Cohen, the campaign announced that Trump was traveling to Laredo, Texas, to eyeball the U.S.-Mexico border firsthand. Trump, of course, had caused an international uproar when, in his campaign rollout speech, he claimed Mexico was sending drug dealers and rapists over the border. I still wasn't sure which of my possible angles I was pursuing, but I booked a flight to Laredo anyway and copied the border coordinates provided by the Trump campaign into Google Maps. The pin landed in a vast, unfamiliar expanse of gray. As I zoomed out, the coordinates revealed themselves to be slightly off -- they had sent me to within a few dozen miles of the border between China and Myanmar. [...]WHEN HE'D finished his visit to the checkpoint, Trump was ferried to the media tent in a black SUV. In his white hat, blue blazer, khaki pants, and white-leather golf shoes, he looked as if he'd just emerged from the clubhouse at the Mar-a-Lago. After a few introductory comments from Laredo Mayor Pete Saenz, the candidate proceeded to deliver perhaps the strangest set of "prepared" remarks of the entire 2016 campaign (so far). Here was a candidate, mind you, who had distinguished himself from the rest of the Republican pack by savaging undocumented immigrants and accusing the Mexican government of sending rapists and other criminal miscreants over the border. And here is Trump's statement at the border, verbatim and in full:"Thank you. Well, thank you very much for being here. It's been an amazing experience. Mexico is booming, absolutely booming. And Jesus [Olivares], the city manager, and Pete have done an amazing job right here. But a lot of what's happening here is because of the fact that Mexico is doing so well. Just doing beyond what anybody ever thought. And I don't know if that's good for the United States, but it's good for Mexico. Anybody have any questions?"I peered around the tent. No one knew quite how to react. Nothing about the statement computed at all: Trump had come to the border to praise Mexico? Had the weather gotten to him? Had he succumbed to heatstroke? Had we?The ensuing question-and-answer session was no less surreal. Reporters tried hard to extract something of substance, peppering Trump with questions about his views on immigration and immigrants and border security, and what exactly he proposed to do about any of it. It was futile at best, infuriating at worst. To wit:Reporter: "What do you say to the people I've spoken to this morning in Laredo who called you a racist?"Trump: "We just landed and there were a lot of people at the airport, and they were all waving American flags, and they were all in favor of Trump and what I'm doing. Virtually everyone that we saw, there was such a great, warm -- I was actually surprised -- but there was such great warmth at the airport with all of those people that were there. So we're very, very honored."Reporter: "There were plenty chanting against you."Trump: "They were chanting for me."Reporter: "They were chanting against you."Trump: "I didn't see that."With growing desperation, the reporters turned to policy questions:Reporter: "What would you actually do to change the illegal immigration?"Trump: "Well, the one thing you have to do, and as Jesus was saying and as the mayor was saying, there is a huge problem with the illegals coming through. And in this section, it's a problem; in some sections, it's a massive problem. And you have to create, you have to make the people that come in, they have to be legal. Very simple."Reporter: "What would you do with the 11 million undocumented immigrants who are already here?"Trump: "The first thing we have to do is strengthen our borders, and after that, we're gonna have plenty of time to talk about it."After just ten minutes under the tent, Trump thanked us, turned on his white-leather heel, climbed back into an Escalade, and sailed away to the next stop on his magical border tour. [...]"I FEEL DIRTY," I told the Brits as we headed back to the nonprivate part of the Laredo airport. Used. Chewed up. I couldn't help thinking about how my tweets and photos -- my mere presence in Laredo -- had helped to feed the insatiable hunger for attention and controversy that keeps Trump in the news. Or how, in return, he'd given me -- us -- absolutely nothing beyond a few hours of cable-news-style entertainment.I decided to spend the night in the terminal before catching an early connection the next morning. The younger Brit and I ordered dinner at the airport restaurant. He ate while racing to file his story before his 5:30 p.m. departure, and I picked at my brisket and eavesdropped on the conversation between him and his editor. It was a telling exchange. Each time the Brit tried to explain how useless Trump's visit had been, how little had been said or done, a long pause followed. No, I could almost hear the editor saying, we need some news. "I guess he did say that Latinos actually like him," the Brit finally conceded. "Suppose we could go with that." A story describing what had actually gone on -- "Trump briefly visits border, says nothing" -- was apparently unthinkable.It seems there were many similar reporter-editor conversations happening that afternoon. After the Brit departed, I settled for the night in a chair across from the ticket counters and began scanning the various accounts of the day's events. I expected to see stories confirming, perhaps even lamenting, the absurdity and futility of it all. Instead, what I read floored me. We'd all gone to the same events, heard the same remarks, yet the stories tended to describe Trump's visit in the same terms as a run-of-the-mill presidential campaign event -- as if it had been just the kind of performance that a Jeb Bush or a Scott Walker, say, might have given if they'd scheduled a day at the border. In the clichés and tropes so common to political journalism, Trump was being described by perfectly respectable journalists as "defiant" and showing "flourishes of bravado"; his trip was a "whirlwind" that led to "yet another day of the headline dominance that has made him the summer's sensation." (The prize for the gushing-est sentence about Trump's border tour goes to the NPR reporter who, on the next day's Morning Edition, described Trump's jet as a "sumptuous, red-white-and-blue Boeing 757 with his name in huge gold letters that in lowercase mean 'to surpass,' 'to outdo.'"Š" Oy.)Political reporters are programmed to cover presidential candidates in a rigidly specific way. Present them with a purple-state governor or an ambitious young U.S. senator, and they can perform admirably. Drop in an aberration like Donald Trump -- a sort of pseudo-candidate who defiantly knows nothing about the very issues he's running on and who openly mocks the accepted customs and niceties of American campaigns -- and they don't know how to react, how to recalibrate. To be fair, some did attempt to convey the bizarre emptiness of Trump's rhetoric and the pointlessness of his visit, noting in journo-speak that he'd said "virtually nothing" or that he'd "ducked" questions about fixing the nation's immigration system.Populist support isn't what fuels Trump. He mostly feeds off of us, the media. And we oblige him.But if it was headlines Trump wanted -- and you know it was -- pretty much everyone complied. The New York Times: "Donald Trump, at Mexican Border, Claims Close Ties to Hispanics." Los Angeles Times: "At Texas-Mexico border, Donald Trump cites 'great danger' from immigrants." The Dallas Morning News: "Trump does Texas: At border, he blasts naysayers, predicts victory." The campaign could hardly have written them better itself.Meanwhile, I still had a story to write -- with the luxury of far more time than the daily reporters but without a single substantive word from Trump, or his colleagues, to put in the thing. The next morning, on a stopover as I flew back east,I called Michael Cohen to ask him about the status of the questions I'd sent -- the ones about Trump's domestic-policy priorities and his ideas for improving relations between the White House and Congress. Cohen scoffed. "These are really kinda silly questions," he told me. "Where's Melania gonna put her wardrobe? Who really cares?" Never mind that I hadn't asked anything about Trump's wife or her clothes.Cohen told me to call Hope Hicks, she of the midday nap, and whittle my questions down to one or two. Back in Washington, I did just that. She took my call, put me on hold, brought me back on the line, then said she had to take another important call. "I'll call you right back," she said. I never heard from her again.So this is my story, such as it is. I have zero to report about Trump's plans for actually being president -- except that, from all available evidence, he hasn't given it a moment's thought. My brief adventure in Trumping, in fact, left me convinced that the whole point of this campaign -- the sum total of all the "there" that is there -- is the spectacle itself, the loud, fast-motion visual feast provided by an insatiable yet boxed-in press corps tracking the man's every odd move and unaccountable utterance.Becoming president of the United States is, for Trump, beside the point. Sure, he's ahead in the polls, sometimes by double digits, but at this early date, those numbers are abstract and almost entirely meaningless -- a fact that Trump probably understands quite well. There's no denying that his pugnacious attitude touches something raw in a swath of the American electorate; however, I'd argue that populist support isn't what fuels Trump, either. He mostly feeds off of us, the media. And we oblige him. Trump didn't fly to Texas for the Laredoans; he didn't go to the border to show he could be "presidential." He flew to Texas for me and the Brits and CNN.Think of it this way: If Trump's poll numbers were to completely bottom out next week, but the press was still following his every move, would he continue to campaign? I'd wager that he would keep going, polls be damned, with the same gleeful vigor. But if the opposite happened -- soaring poll numbers and no round-the-clock press? I think it's a safe bet that Trump would pack it in and move on to his next "GREAT" thing. Honestly: If a Trump rally in Cedar Rapids or Spartanburg goes uncovered live by CNN or Fox, did it really even happen?
Posted by Orrin Judd at January 24, 2016 10:15 AM
