June 14, 2007


Airbus Faces Wide Gap in A350 Orders (DANIEL MICHAELS and J. LYNN LUNSFORD, 6/14/07, WAll Street Journal)

With the Paris Air Show less than a week away, Airbus has so far been unable to lure crucial customers to its proposed A350 jetliner despite making sweeping changes to the plane a year ago, giving rival Boeing Co. a major opportunity to cement its market dominance for the next decade.

Airbus had hoped to shore up its credibility with customers before the industry's most closely watched trade show of the year. Five years behind Boeing in developing a new midsize long-haul jetliner, Airbus has booked only 13 firm orders for the A350, compared with nearly 600 for Boeing's 787 Dreamliner.

The European plane maker must move quickly. Customers are racing to secure delivery spots in the Dreamliner order book, making it difficult for Airbus to catch up. In recent weeks, Airbus has offered steep discounts and other incentives for A350, said one airline and others familiar with the matter.

After all, it's a welfare program, not a company.

Posted by Orrin Judd at June 14, 2007 8:35 AM

And with every A350 get a free subscription to The New York Times (http://biz.yahoo.com/ap/070614/new_york_times_sales.html?.v=1) and a scholarship to Antioch College (http://www.antioch-college.edu/news/releases/index.php?id=178).

Posted by: Luciferous at June 14, 2007 10:53 AM

I'll bet John Travolta would take one.

Posted by: ratbert at June 14, 2007 2:23 PM

To change the subject slightly and just thinking out loud mind you, I suspect the EU will somehow tie jet emissions into their global warming initiatives in such away as to legislate the old hub and spoke air system, as being the only eco-friendly air transportation method, thus undermining the Boeing strategy of point to point and shoring up the A380.
Further, they would then require all airlines flying european routes to pay a fee for not doing so or the airlines would simply have to buy the whale. Anybody? Bueller?

Posted by: KRS at June 14, 2007 2:42 PM

That's why the WTO is a worthwhile sacrifice of sovereignty.

Posted by: oj at June 14, 2007 3:55 PM

Airbus is to Boeing as GM is to Toyota.

Posted by: Genecis at June 14, 2007 5:28 PM