March 7, 2006

SOCIALISM WORKED SO WELL, LET'S TRY IT AS A BUSINESS MODEL:

Google Has Plan to Act As Hard Drive for Users' Files (Wall Street Journal, March 7, 2006, p B3)

Google Inc. aims to be able to store on its own computers files that consumers normally keep on their hard drives, according to a document the Internet company inadvertently released on the Web....

Google Chief Executive Eric Schmidt cryptically told analysts Thursday that Google wants "to be able to store everybody's information all the time." Executive-speaking notes from the analyst-day event, which the company accidentally made available briefly on the Web, reveal intriguing details about its ambitions. Google is moving toward being able to "store 100% of user data," the notes indicate, citing, "emails, Web history, pictures, bookmarks" as a few examples.... The internal notes say Google's "store 100%" scenario would be made possible if Google had "infinite storage."

The notes ... refer to what appear to be unannounced Google initiatives including one dubbed "GDrive."... The GDrive name suggests Google might allow users to store their files on Google computers that they can access over the Web from devices such as personal computers and cellphones....

According to the notes, Google believes storing users' data centrally will make the computing device -- such as a PC or phone -- less important. That could undercut the advantage that Microsoft has ...


Let's see: if we give all power to one centralized authority, and make everyone in society dependent on it, then that authority will become advantaged over its competitors. That can be achieved if others will grant infinite resources to the central authority. But it would take a leftist to believe that this is an arrangement people would find attractive. Curiously enough, Google seems to be managed by leftists.

Posted by pjaminet at March 7, 2006 12:37 PM
Comments

They're utopians, who naturally believe that their model is the best. So everyone should be forced to adopt it.

"We're from Google, and we're here to help".

But will they store Hu Jin-tao's personal files? Or those of Hugo Chavez? And if they did, would they 'allow' the CIA to hack them?

And if they stored, say, John McCain's personal files, would they leak them to the NYT?

Here's hoping Google crashes to about $5 a share.

Posted by: jim hamlen at March 7, 2006 12:50 PM

No kidding, I wouldn't trust Google with my personal data even if I did have anything to hide. Sheesh, the nerve of these people.

Posted by: Bryan at March 7, 2006 1:06 PM

"Inadvertently"--yeah, right. The point is to show that they're thinking BIG.

Insert obligatory crack about Google's "understanding" with the ChiComs here...

Posted by: b at March 7, 2006 1:07 PM

With all of our documents and thoughts on their network, combined with their zippy "search algorithms," how long would it be before it became "self-aware" and launch an attack on Redmond?

Kidding aside, this leak doesn't make them look very good.

Posted by: Bruno at March 7, 2006 1:16 PM

This would not be compulsory. Consumers can choose whether to use a central storage location for their data and negotiate privacy terms as well as price. If those terms are breached they can sue for damages or take their business elsewhere. It is totally different from socialism.

Google was indeed founded by leftist utopians. So were Apple, Cisco and Netscape, btw. The core tech of big tech companies often comes from academic roots where leftism prevails. Microsoft appears to be an exception. Not sure about Paul Allen, but Gates supposedly endorsed Bush. Of course, they dropped out of academia a lot earlier than the rest of these guys.

Not sure about Bob Metcalf (ethernet, 3com) but Vint Cerf (one of the 'fathers of the internet') was an Al Gore backer. Bill Joy (Unix, Java) is a huge lefty. The list goes on.

Posted by: JAB at March 7, 2006 1:30 PM

JAB is right, the rest of you are jumping at illusionary shadows by inventing coercion where there is none. You assume that only Google could / would do this for no apparent reason. In fact, I think AOL is also working on something along these lines. It does offer a lot of value to the customer. If nothing else, they never have to copy files from one computer to another when they upgrade. A lot of people would pay a lot for that.

Moveover, this is hardly the first time this has been suggested. There was in fact an entire industry about doing this for businesses that boomed, plateaued and died already.

Posted by: Annoying Old Guy at March 7, 2006 2:01 PM

Just think of it as a bigger and better place to park your pr0n, downloaded mp3s and pirated copy of WIndows XP.

And just wait for the Feds to impound a rack or two or twenty because it contains evidence.

Posted by: Raoul Ortega at March 7, 2006 2:10 PM

How much data do these people have?

With Gotomypc.com, and an external 80 GB hard drive being given away when one opens a bank account, and double DVD-RW's with monster capacity and jump drives that fit on a keychain that can hold 2 GB, why is anyone concerned about switching computers or storing data somewhere in the ethernet? Why is anyone looking to Google (or anyone else) to hold onto their data? Am I missing something here?

WalMart has 80 GB HD's on sale for about $79. Externals! Connect them via Firewire or USB 2...for that price, you could buy three or four of them and have redundant backups...

Posted by: Brian McKim at March 7, 2006 2:13 PM

Google's plans would last only as long as their first well-publicized security breach, since there are a lot of files, documents, data and (ahem) other items that individuals and businesses want kept private. A universal data storage site would just be too irresistable for hackers not to try and break into.

Posted by: John at March 7, 2006 2:26 PM

JAB, AOG - I'm not worried about coercion. I'm just predicting that this business model will fail, just like the earlier "light client" computing initiative that AOG mentions. Very few people will put their data on Google servers, and it will be a money-losing business line for them.

Posted by: pj at March 7, 2006 2:27 PM

Isn't the idea that once ultra high-speed wireless internet connections become common (even ubiquitous) that it will now make sense for people to be able to access all the computational ability that they now have with their home desktop also in their car, their handheld device, etc.? Then you wouldn't need a hard drive at home (or anywhere else) at all--google would do it for you. This would certainly have the advantage that you wouldn't have to worry about your personal hard drive melting down. The disadvantages are that this could never be secure, and most people don't need or want this sort of mobile computational ability.

Posted by: b at March 7, 2006 2:38 PM

Also note that the Google founders were computer scientists, and perhaps their immersion in that mechanistic world carries over to their conception of economics and human behavior.

I'll second all those above that worry about security breaches. Shoot, a target as big as that would be irresistable to the bad guys.

Posted by: Bruce Cleaver at March 7, 2006 5:15 PM

All corporations are centrally planned. Read what JP Morgan wrote, this archetypical capitalist hated the free market. So did most of the Gilded Age industrialists. US Steel, Standard Oil, AT&T, IBM - all capitalist monopolies. Microsoft could be included on that list too in terms of OS.

Are you saying that JP Morgan was a leftist?

The free market does not insure any one corporation will do things best. It simply allows anyone to try doing it better. And if the big corporation screws up, there'll be another who can pick up from their failures.

Posted by: Chris Durnell at March 7, 2006 9:00 PM
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