September 17, 2004


Bush Makes Pitch to 'Security Moms': President Hopes to Narrow Gender Gap at Expense of Democratic Issues (Mike Allen, September 18, 2004, Washington Post)

In his stump speech, President Bush plays up the benefits for women of deposing Afghanistan's Taliban by describing mothers who were "whipped or killed, in some cases in the sports stadium," and singles out obstetricians who have been hurt by what he calls runaway lawsuits.

Bush's strategists say he is trying to reach swing voters by showing how women benefit from his national security and economic policies, and it may be working. A few polls over the past month have shown him narrowing the gender gap that has dogged Republicans since Ronald Reagan's race in 1980. Pollsters said the change is largely because security has become a bigger issue for all voters, making "security moms" one of this election's hot categories and displacing Democrat-friendly issues such as health care and education.

This fits right in with shifting their focus to Blue states. The President does not need to defend his states or his constituencies at all and can go after Mr. Kerry's.

Posted by Orrin Judd at September 17, 2004 10:49 PM

According to the 20 Sept. '04 issue of TIME magazine, Kerry's support among women has slipped, and Bush's is up.
They're now virtually tied, at 44% & 45%, as of 9 Sept.
However, the poll was of all adult women, not just voters.

Posted by: Michael Herdegen at September 18, 2004 5:00 AM

According to CBS/NYT poll from Friday, Bush led 49-42 among registered women. Overall, he is up 50-41 among reg. voters. If these numbers hold up, and factoring in likely voters, I think Bush will win 55-40, sweeping 6-8 additional Senate seats and 15-20 additional House seats.

Posted by: sam at September 18, 2004 8:01 AM