WE ARE ALL DESIGNIST:

The evolution of friendships relied on the ability to recognize the unique benefits other people have on offer. Benefits can include the usual suspects of prestige, status and attractiveness, but there are myriad reasons why you might value another person: they are of the same political party, they like the same kinds of foods, they like to golf, surf or play chess, or they enjoy talking endlessly about Star Wars. Friendships tend to begin when one individual perceives value in another and performs a beneficent act: "You can borrow my phone if you need to make a call"; "Can I help you carry that?" These actions serve as a fishing line, cast out to see if the target individual might be in the market for a new friend. Signals of their gratitude are promising indicators of a bite; anger and annoyance are indicators of a lost lure.

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