July 9, 2016
HOW IS IT NOT 100%?:
GROWING PAINS FOR TRUMP'S EMAIL EFFORT (Sean J. Miller, 7/08/16, Campaigns and Elections)
Late last month, the campaign emailed its entire list for the first time with a fundraising pitch. That email made headlines for reaching Icelandic, Australian, British and Scottish legislators and its high spam rate. Nearly four-in-five emails were caught by spam filters, according to Return Path. "Almost 60 percent of the fundraiser emails from Trump never reached inboxes."Since that time, industry estimates have the Trump campaign sending between 30-50 million emails, at times with miserable results.Adestra, a U.K.-based email service platform, confirmed to C&E that within the last 48 hours it suspended service to Paramount Communication Group, the Beltway-based company working directly with Trump's digital team who was reselling the platform's services.
Posted by Orrin Judd at July 9, 2016 6:41 PM
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