July 5, 2015

WHY BUY THE COW...:

The U.S. Is Producing a Record Amount of Milk and Dumping the Leftovers (Lydia Mulvany, July 1, 2015, Bloomberg)

There's so much milk flowing out of U.S. cows these days that some is ending up in dirt pits because dairies can't find buyers.

Domestic output is set to be the highest ever for a fifth straight year. Farmers are still making money as prices tumble because of cheaper and more abundant feed for their herds. Supplies of raw milk are topping capacity at processing plants in parts of the U.S. and compounding a global surplus even with demand improving.


Seems like the industry should be doing a better job of getting people to replace their energy drinks with milk:

Milk as an Effective Post-Exercise Rehydration Drink [Shirreffs SM et al. Milk as an effective post-exercise rehydration drink.  Br J Nutr (2007)]

The effectiveness of low-fat milk, alone and with an additional 20 mmol/l NaCl, at restoring fluid balance after exercise-induced hypohydration was compared to a sports drink and water. After losing 1·8 (SD 0·1) % of their body mass during intermittent exercise in a warm environment, eleven subjects consumed a drink volume equivalent to 150 % of their sweat loss. Urine samples were collected before and for 5 h after exercise to assess fluid balance. Urine excretion over the recovery period did not change during the milk trials whereas there was a marked increase in output between 1 and 2 h after drinking water and the sports drink. Cumulative urine output was less after the milk drinks were consumed (611 (SD 207) and 550 (SD 141) ml for milk and milk with added sodium, respectively, compared to 1184 (SD 321) and 1205 (SD 142) ml for the water and sports drink; P,0·001). Subjects remained in net positive fluid balance or euhydrated throughout the recovery period after drinking the milk drinks but returned to net negative fluid balance 1 h after drinking the other drinks. The results of the present study suggest that milk can be an effective post-exercise rehydration drink and can be considered for use after exercise by everyone except those individuals who have lactose intolerance.


And like a difficult time for Coke to be introducing a premium milk.

Heck, I just buy the shelf-stable stuff at Dollar Tree.

Posted by at July 5, 2015 8:00 AM
  

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