July 10, 2014

NO SUCH THING AS BAD PUBLICITY:

GOP's Anti-Obamacare Ads May Have Accidentally Boosted Enrollment (ARIT JOHN, 7/10/14, The Wire)

A pair of new studies argue that the GOP's anti-Obamacare ads may have actually increased enrollment in blue states and the majority of the people who enrolled -- even Republicans -- like their plans.

The Commonwealth Fund's survey found that 9.5 million people gained insurance during the Obamacare enrollment period. Of those enrollees, 73 percent are happy with their private insurance plan and 87 percent are happy with Medicaid. Meanwhile the Brookings Institute argues that fewer people might have enrolled if conservative groups like the Koch-backed Americans for Prosperity hadn't invested millions of dollars in anti-Obamacare ads. Instead of simply deterring people from enrolling, the ads seem to have raised awareness of health care reform.

The iron law of unintended consequences strikes again.... Posted by at July 10, 2014 7:38 PM
  
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