January 26, 2012

A MENTAL ISSUE, NOT A TECHNOLOGICAL ONE:

Better Place Launches Electric Fleet in Israel: A network of fast battery-switching stations offers an unusual business model for electric cars. (MATTHEW KALMAN, 1/26/12, tECHNOLOGY rEVIEW)

The cars are fueled by 225-kilogram lithium-ion batteries with a range of 160 kilometers. The batteries can be recharged at home or swapped for fully charged ones at a network of robotic battery-switching stations that Better Place has built throughout Israel to let owners extend their cars' range.

The switching stations, plus apps that guide a driver to them, are what make Better Place's business unique. In Israel, gas is expensive, and there are also high taxes on gasoline-powered cars, making electric vehicles more attractive.

Agassi predicts that by next year, electric cars will be the best-selling vehicles in both Israel and Denmark. Those, along with Australia, are the nations where the service is being launched this year.

Range anxiety is the only stumbling block

Posted by at January 26, 2012 6:39 AM
  

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