December 10, 2011

NOTHING COSTS MORE THAN IT USED TO:

Furor surrounds Amazon's price-comparison app (Shan Li, 12/09/11, Los Angeles Times)

Amazon.com Inc. and the nation's bricks-and-mortar retailers are in combat again, this time over the online giant's price-comparison tool that enables shoppers to quickly check out prices at rival merchants.

An uproar over the Price Check shopping app, used on mobile devices, erupted after Amazon launched a promotion for Saturday that gives customers 5% off (up to $5) on up to three qualifying items on its site if they check the prices of those goods on the app while browsing at a physical store.

Retail trade groups denounced the offer, saying it unfairly encouraged shoppers to check products at stores and then buy them online. Sen. Olympia Snowe (R-Maine) entered the fray, calling the promotion "anti-competitive" and "an attack on Main Street businesses that employ workers in our communities." Amazon defended the device as pro-consumer and not anti-small business.

She means, "ultracompetitive".  The problem being that your local store doesn't want you to realize how little their stuff should cost you.  If the folks who buy the basket of goods that determines the inflation rate just used the app no one would take inflation seriously except the goldbugs.

Posted by at December 10, 2011 5:01 AM
  

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