May 22, 2011

AKIN:

What's The Fastest-Growing TV Network In America? (NPR, May 22, 2011)

One TV network is serving the fastest-growing consumer population in the country — at times edging out ABC, NBC and CBS in the coveted 18- to 49-year-old viewer demographic. And it isn't broadcast in English.

It's Spanish-language network Univision, which began as a small TV station in San Antonio in 1961. Now, with millions of viewers tuning in each week, it's growing faster than any other broadcast network on television. [...]

What's the Spanish-language and Hispanic community asking for? A wide genre of programming akin to any English network: news, information and entertainment — with a growing cultural relevance for its audience.

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Posted by at May 22, 2011 5:39 PM
  

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