October 1, 2010
NOTHING COSTS MORE THAN IT USED TO:
Gillette's Latest Innovation in Razors: the 11-Cent Blade (ELLEN BYRON, 10/01/10, WSJ)
Gillette's newest shaving system has just one blade, a light plastic handle and a sharply lower price. And it isn't available in the U.S. [...]Posted by Orrin Judd at October 1, 2010 5:38 AMThe stripped-down Gillette Guard is designed to be affordable. The razor costs 15 rupees, or 34 cents, and uses blades that cost five rupees, or 11 cents.
