September 9, 2009

HI, MY NAME IS HARRY:

The Nevada plan: Reintroduce Reid (MANU RAJU, 9/9/09, Politico)

Harry Reid’s power is the stuff of legend in Nevada. But as the Senate majority leader prepares for his 2010 reelection run, voters back home are beginning to ask what’s in it for them.

Nevada’s unemployment rate is 12.7 percent, 3 percentage points higher than the national average. Las Vegas has the highest foreclosure rate of any big city in the country. And economic forecasters are sounding the alarm about an impending crash in the state’s commercial real estate market.

It’s all taking a toll on Reid. While Reid may be at the peak of his power in Washington, a Daily Kos/Research 2000 poll out earlier this month showed him trailing two potential GOP challengers. And Reid’s in-state approval rating stands at just 36 percent — statistically indistinguishable from the 35 percent approval rating of his adulterous Republican colleague, Sen. John Ensign. [...]

Reid’s advisers say they are plotting the most ambitious and aggressive campaign Nevada has ever seen, an effort centered on an ad campaign that one Democratic source said will eat up a staggering 75 percent of the $20 million to $25 million Reid is expected to spend on his reelection.

“I think he needs to reintroduce himself to Nevadans,” said Sig Rogich, a Republican consultant who is the senator’s longtime friend and is advising his campaign.


Why didn't Tom Daschle think of that....or Tom Foley...

Posted by Orrin Judd at September 9, 2009 7:25 AM
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