MOCHA W:

Think Again: Barack Obama and the War on Terror (David M. Edelstein, Ronald R. Krebs, January 2009, Foreign Policy)

Yes, Obama, by his presence and personality, has changed the atmospherics of U.S. foreign relations. America's reputation around the world has for some time been at a nadir, so there is nowhere to go but up. But the United States' poor image abroad has not been the result of a marketing failure, and, thus, better public diplomacy will not lead to victory in the "Battle of Ideas." Anti-Americanism thrives, not because others misunderstand the United States, but because they perceive its aims and tactics all too well. The Bush administration's greatest perceived foreign-policy failures -- Iraq, Afghanistan, Guantánamo, unimpeded global warming -- could not have been overcome with better public diplomacy, and recent improvements in trans-Atlantic relations cannot be credited to an improved sales pitch. The world is rightly waiting to see if Obama will match his words with actions. Public diplomacy can matter only at the margins.

As much as he might wish it, Obama does not enter the Oval Office with a clean slate. The sizable U.S. presence in Iraq and Afghanistan, combined with the aggressive hunt for al Qaeda leaders in Pakistan's tribal areas, will continue to rankle in the Arab and Muslim worlds. Elsewhere, criticism of U.S. foreign policy predated Bush -- the French expressed alarm at American "hyperpower" during the "good old days" of Clintonian multilateralism -- and will persist after he leaves office. Notwithstanding the financial meltdown and U.S. travails in Iraq, the United States remains the world's largest economic and military power by far. Its penchant for pursuing its global interests unilaterally lies at the root of many others' suspicions, and there will be times that even an Obama administration will chafe at and throw off any self-imposed shackles. When that happens, those high-flying expectations will come crashing back to earth.