March 27, 2007

(via Ed Driscoll):

Mayor Wants Billboards Removed (AP, March 27, 2007)

The head of the city's teachers union said it won't take down "Stop the killings" billboards despite complaints from business owners and the new mayor that they're driving away business.

Mayor Cory Booker, who campaigned last year on a promise of reducing crime, says the signs fuel a negative image of the city, where a record 106 people were killed last year - the highest number in a decade. [...]

"I think we have a serious problem," said [Joe Del Grosso, president of the Newark Teachers Union], whose union endorsed Booker's opponent and is at odds with Booker over school vouchers. "It's about people dying."


If they're going to educate Newark's kids he's going to have to break the union, so why not run counter-ads? Make them look nearly identical, but insert the word brain between "the" and "killings" and then put a pro-voucher message below, effectively co-opting Del Grosso's signs in the process.

Posted by Orrin Judd at March 27, 2007 6:11 PM
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