A WOLF AMONG THE LABILE:

His timing was serendipitous, coming in the churn of Donald Trump's first presidential campaign. But Carlson didn't win an audience of millions by accident; he was exceptionally effective at the job, in ways small and large. His pacing, for instance, is impeccable. Speaking on television is hard -- too slow and you're plodding, too fast and you seem nervous -- but Carlson had perfect timing. More importantly, he understood historical timing; as white Americans shifted from majority towards minority, many hardened into a political bloc and eyed institutions with distrust. Carlson recognised the power in their grievance and made a shift alongside them, casting himself as a populist voice for the forgotten and downtrodden.

It was a deft dance with his audience. It required them to forget that he rose to prominence wearing a bow tie, an affectation he began at preparatory school; that he lunched at The Palm on DuPont Circle in Washington, deep inside the Beltway; that he embodied the very Republican establishment against which he raged. It required him to rage for you.

Carlson and his producers pioneered a new style of commentary. Instead of bowing to Jon Stewart's accusations of manufactured outrage, they built a full-scale factory. It worked like this: producers would scour the American landscape for someone -- anyone -- behaving in outlandish ways. Hyper-wokeness worked best, but sheer nuttiness served at a pinch. Then they presented this fringe behaviour as central, as representative of them, the un-Americans who would supplant you.

Tweet   @brothersjudd