February 28, 2016
BOOB TUBE:
Albanian newsreaders strip down to boost audience (AFP, 28 February 2016)
Faced with tough competition to win over audiences, an Albanian TV channel is taking a literal approach towards giving viewers the "naked" truth - by employing almost-topless newsreaders.Wearing open jackets and nothing underneath, the young women reading the headlines on Zjarr TV are an unprecedented sight in the conservative Balkan country, where they first appeared on television and Internet screens last year.The channel's owner says audiences haven't stopped growing since.
Posted by Orrin Judd at February 28, 2016 8:16 AM