April 10, 2008

WHO NEXT, RACHEL RAY?:

CBS News, Katie Couric Are Likely to Part Ways (REBECCA DANA, April 10, 2008, Wall Street Journal)

After two years of record-low ratings, both CBS News executives and people close to Katie Couric say that the "CBS Evening News" anchor is likely to leave the network well before her contract expires in 2011 -- possibly soon after the presidential inauguration early next year.

Ms. Couric isn't even halfway through her five-year contract with CBS, which began in June 2006 and pays an annual salary of around $15 million. But CBS executives are under pressure to cut costs and improve ratings for the broadcast, which trails rival newscasts on ABC and NBC by wide margins.

Her departure would cap a difficult episode for CBS, which brought Ms. Couric to the network with considerable fanfare in a bid to catapult "Evening News" back into first place. Excluding several weeks of her tenure, Ms. Couric never bested the ratings of interim anchor Bob Schieffer, who was named to host the broadcast temporarily after "Evening News" anchor Dan Rather left the newscast in the wake of a discredited report on George W. Bush's National Guard service.

Posted by Orrin Judd at April 10, 2008 9:56 AM
Comments

Get Lester Holt off the bench and on the air weekdays and then even I may watch it on occasion.

Posted by: Genecis at April 10, 2008 5:01 PM

No one has ever seen Rachel & Katie together in the same room. They're obviously the same person right down to the gummy smile.

Posted by: erp at April 11, 2008 8:36 AM
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