February 27, 2007

WHICH IS HOW THE BLOGOSPHERE, BELTWAY, & MSM DECREASE INSIGHT:

Meetings make us dumber, study shows: Brainstorming sessions backfire when group thinking clouds decisions (Abigail W. Leonard, Feb 22, 2007, Live Science)

People have a harder time coming up with alternative solutions to a problem when they are part of a group, new research suggests.

Scientists exposed study participants to one brand of soft drink then asked them to think of alternative brands. Alone, they came up with significantly more products than when they were grouped with two others.


Baaaaa....

Posted by Orrin Judd at February 27, 2007 8:20 PM
Comments

This shouldn't be a surprise. To anybody who knows human nature, that is.

People tend to be lazy, so in a group situation everybody backs off and waits for somebody else to do the work--like coming up with an idea.

Posted by: ray at February 28, 2007 2:08 AM

Teachers know all about this. In education it is called "cooperative learning." The plan is for the smart kids to do all the work and the whole table gets the credit. The result in my experience is for the parents of the smart kids to pull them out of the system as son as they figure out what is going on.

Posted by: Lou Gots at February 28, 2007 6:05 AM

Smart people are no less conformist.

Posted by: oj at February 28, 2007 7:52 AM

Committees, aka kids sitting around a table in school, are designed to waste time, not accomplish anything.

Posted by: erp at February 28, 2007 11:54 AM

There are times when working with committees is like working to push rope up a hill!

Posted by: Dave W at February 28, 2007 1:16 PM
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