December 22, 2004
MYSTIC PIZZA WORLD:
The 10 trends that will shape 2005 (WILLIAM LYONS, 12/22/04, The Scotsman)
MEN are becoming more like women, children want to be teenagers, and we are all spending more time in our homes - these are three of the ten "mega-trends" that are shaping the future of our consumer society.Posted by Orrin Judd at December 22, 2004 8:22 AMAccording to market analysts Datamonitor, the future of how and what we buy will be shaped by this series of shifting consumer values.
In a new report, Global Consumer Trends, the key influences are revealed. These range from "age complexity" - adults seeking a teenage twist; and "gender complexity" - men becoming more feminised; to the increasing desire for "sensory experiences".
Gavin Humphries, the author of the study, said that a "mega-trend" is when a trend hits the mass market across a number of different industry sectors.
Me, I like being trendless.
Posted by: M. Murcek at December 22, 2004 8:59 AMI thought all those emerging metrosexuals were the hot trend of 2003. Don't tell me America has a trend deficit among the trying-to-stay-ahead-of-the-curve crowd, and we're already being forced to recycle 18-month old claims in new packaging.
Posted by: John at December 22, 2004 9:05 AMM:
Come now, you don't secretly yearn to be a 13 year old girl locked away in her room?
Posted by: oj at December 22, 2004 9:37 AMI predict that the next "mega trends" will be backlashes against this nonsense.
Posted by: Timothy at December 22, 2004 12:44 PM