September 18, 2015

WAKE UP, SEPTEMBER'S COME:

New data shows Trump fever breaking : The front-runner is being mentioned less and scoring a shrinking share of media attention. (BEN SCHRECKINGER, 09/17/15, Politico)

Donald Trump looked tired after a grueling Republican debate. He might not be alone.

After a summer of spectacle and saturation coverage, signs are accumulating that, for the public and the media, the onset of Trump fatigue has begun.

Mentions of Trump on both television and radio have been trending downward for a month from their post-Fox debate high. His share of Twitter conversation relative to other candidates has declined in recent weeks, and his odds in political prediction markets have dipped in the hours since Wednesday night's debate.

Radio and television conversation about Trump peaked on Aug. 7, the day after the first Republican debate, with close to 11,000 mentions of his name on each medium that day, according to data through Monday provided by media monitoring firm Critical Mention. The last time Trump reached even half as many mentions on either medium was on Aug. 26, the day after he clashed dramatically with Univision anchor Jorge Ramos at a news conference in Iowa.

He was never a contender for the nomination, just tv programming to fill empty Summer hours.
Posted by at September 18, 2015 9:03 AM
  

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